Just a quick note to let you know I'll be speaking Monday at The Cable Show '07, a major cable industry conference in Las Vegas, on the topic of new media and communications.

Specifically, I will be participating in a panel called "Thoroughly Modern Messaging: Reaching Customers in the Digital Age." The topic:

Now that new media is the reality, digital communications tools are indispensable assets for reaching out to customers, leveraging media coverage, channeling employee messages and projecting your company's ideas and image to the outside world. Gain new perspectives from a panel of professional communicators on what to do -- and what to avoid -- in applying new media digital communications strategies.

I launched a new blog this week called .farrell, which I'll be using to discuss issues outside the purview of fkcblog.

The .farrell URL is: www.farrellkramer.net.

By way of introduction, I've just put up a post looking at My 10 Favorite Things in Tech. Some of them may be of interest to fkcblog readers, as they include website software, Google Apps, podcasting software and hardware, and other items.

Here's my top item:

Just a quick note to mention that I'll be speaking at the Social Media 2007 conference in Chicago this week.

My topic: How To Pod-ergize Your PR! I'll be presenting on Friday afternoon.

I spoke at this event in Atlanta in January, and can say that for any organization interested in getting into blogging and/or podcasting it should be quite useful. I'll try to do a blog post or podcast episode based on new ideas from the conference once I get back.

I just wanted to let you all know I'll be speaking at the Social Media 2007 conference in Atlanta on January 31st.

My presentation is titled POD-ERGIZE YOUR PR!. Here's a link to the agenda and a short excerpt from the write-up on my talk:

Clearly, podcasting lives on the cutting edge of new media technology. Far more than just a vehicle for listening to music, it is as powerful a tool for public relations as has come by in a long time and can be used to complement and energize any PR program.

But how?